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The Adidas Brand Was Officially Born August 18, 1949 By Adolf Dassler, But The Origins Of The Company Can Be Traced Back To 1924 When Adolf And Rudolf Dassler, His Brother Founded The Dassler Brothers Shoe Factory. In 1947 Acausa Of Continuous Disagreements, Already Arose During The Second World War, The Two Brothers Divided Himself Giving Rise To Two Separate Companies: Adolf Conized The Markadidas, Taking Inspiration From His Nickname Adi, And Rudolf The Puma Brand. After The Official Birth Of The 3-Stripe Brand, From The 1950S Adidas Represented The Athletes' Shoe. In The 1970S The Legendary Clover Logo Is Born, Change Given By The Rapid Technological Progression Of The Shoes And Aesthetics Of Design. Subsequently, In The 1990S, Adidas Introduces The Brand Equipment With A Further Logo, Giving Life To A New Concentrated Line On Performance And On The Accuracy Of Design Designed To Meet The Needs Of Athletes In Different Contexts. To Date, Adidas, Is Not Simply A Brand Of Sportswear. In Fact, It Was Established As A Brand Streetwear Par Excellence Where The Sustainability And Safeguarding Of The Planet Became An Increasingly Important Priority